Marketing, Motherhood, and Mayhem

Entries from June 16th, 2010

Brand Marketing going too far!

June 16th, 2010 2 Comments

I recently read about a healthclub chain called Anytime Fitness.  This 1,300 location healthclub chain apparently has a bunch of dedicated (and stupid) employees. There is often a tattoo artist on hand at annual conferences to oblige employees that feel particularly dedicated and have the health club chain’s purple running-man logo tattooed on their body.  [...]


Protect your privacy

June 15th, 2010 No Comments

Summertime means vacation for many families.  It’s unfortunate in today’s world that we need to take special precautions during this happy time to avoid identity theft. Privacy Rights Clearing House is one of the nation’s foremost experts on keeping your private information private.  They have compiled some reasons NOT to use your debit card. 1. Loss [...]


The most interesting man in the world

June 14th, 2010 No Comments

I am a big fan of great creative. My husband and I both think the Dos Equis “The most interesting man in the world” tv commercials are outstanding. We were at a party recently and started talking about the commercials. Guys around us began quoting some of the lines like , “His mother has a [...]


Made in America

June 11th, 2010 1 Comment

I’m a big fan of supporting American companies.  It can help save American jobs and our economy.  I drive an American car and I have for many years.  I’m not saying everyone has to (my husband doesn’t), I just choose to.  I was happy to read recently that the domestic automakers Chrysler, Ford and General [...]


BP continues to blunder

June 10th, 2010 1 Comment

BP is run by eejits.  I just read that they decided to dump nearly one million gallons of chemical dispersants into the Gulf of Mexico in an attempt to lessen the affects of this horrible environmental disaster. But in truth, these chemicals are likely to effect much of the seafood that comes from the Gulf.   The [...]


Now Target is going to tick some folks off!

June 9th, 2010 No Comments

Okay, I love my Kindle.  But, ya know what?   I’m going to want the new Kindle (unless I suck it up and buy the iPad).   Then WHY is Target putting the old Kindle in their store when the new and improved Kindle is just month’s away (projected for August).  Granted, Target’s 100-store test was successful -Kindle “practically flew off the [...]


It’s time to take that relaxing vacation, right?

June 8th, 2010 1 Comment

Did you know that not taking regular vacations is actually bad for your health?  Researchers have linked regular vacations to increased longevity and lower levels of heart disease — as well as your career.   It’s common sense, you’ll just burn out if you don’t relax and recharge.  So, take some time off.  Put the crackberry [...]


An Imperfect World

June 7th, 2010 1 Comment

As a major sports fan, my heart broke for the Detroit Tiger pitcher, Armando Galarraga, who lost his chance for history because of a blown call made by umpire Jim Joyce for the last out of a perfect game.  Baseball fans understand the magnitude of this.  Galarraga would have become only the 21st pitcher in Major [...]


Target hits the bulls eye!

June 4th, 2010 No Comments

Target hit the bulls eye when it coaxed renowned designers to produce fashion products for its stores.  This is just one of the adjustments they made to cope with the recession and will help them continue to build their successful brand.  Target’s strategy could be compared to that of TJ Maxx and Ross who sell [...]


Stop clowning around

June 3rd, 2010 1 Comment

There’s a group called Corporate Accountability International that has called for Ronald McDonald’s retirement, calling him “a pied piper drawing youngsters all over the world to food that is high in fat, sodium and calories,” and insisting that he is “sending insidious messages to young people.” Ronald McDonald is an icon and shouldn’t go anywhere.  [...]