Three-dimensional mobile advertising is on its way! I just read that hundreds of millions of Chinese are already all over this new technology and an acquisition announced last week is betting that we Americans will be getting into it too. Three-dimensional ads, in which users explore a marketing space by “touching” objects within it is a specialty of [...]
Entries Tagged as 'Marketing'
What’s lighting the world? Digital
October 25th, 2011 1 Comment
It really wasn’t that long ago we were stumbling around in the dark ages. ..whether looking for information, looking for clients or looking for relationships or long lost friends. Our kids today can’t even fathom not being able to just grab their smart phone to find the answer to the most mundane trivia or reach out [...]
Tags:
212 degrees. The Extra Degree
October 12th, 2011 No Comments
I love this illustration of putting forth that one extra degree of effort whether it’s in work, school, person relationships, sports, and just life in general. 212° The Extra Degree, by Sam Parker and Mac Anderson shows you how to see an exponential increase in your business or personal achievements. It’s the extra degree of effort that [...]
Tags:
Holiday Forecasters Have Their Work Cut Out for Them This Year
October 10th, 2011 No Comments
The first round of Christmas sales forecasts are trickling in, and retailers are once again wringing their hands about the biggest shopping period of the year. Most merchants placed orders for holiday goods in the spring, when there was still plenty of hope that the economy was on the mend. But since then the combination [...]
Tags:
Facebook Growing in the U.S., But Google, Yahoo and Microsoft Are Still Bigger
September 6th, 2011 No Comments
Depending on what numbers you trust, how you’re counting, the market and the period of time you’re looking at, Facebook is already the most popular site on the web. On average though, in the U.S. at least, it’s still behind the big three: Google, Yahoo and Microsoft. It’s growing though, according to the latest comScore [...]
Tags:
Research should be part of the Plan
September 1st, 2011 No Comments
My company spends a lot of money on research so we continue to know what our listeners want. This is an important investment that is essential to future growth. The web is R&D in public. So are apps. Not just for tech companies. For any company that is trying to figure out how its customers think [...]
Tags:
This is a devil of a commercial
August 30th, 2011 No Comments
Could you have guessed what this commercial is for? It’s fantastic and completely captivating! You may not have been able to guess, but you won’t forget it!
Tags:
Get in Shape
August 22nd, 2011 No Comments
I lost 13 pounds in the past year. Gained 3 back, but I’m going to address that starting today. It got me thinking that there are direct corollaries between getting/keeping your body in shape and getting/keeping your business in shape. It’s all about common sense and sticking to the fundamentals. Developing a plan to attain your [...]
Tags:
Back to School Consumer Trends
August 17th, 2011 No Comments
Though many kids have only had a few weeks to enjoy the summer sun, parents are already checking retailers’ weekly advertisements, websites and social media to find the best deals. It’s back-to-school time, and the National Retail Federation’s latest Back-to-School and College surveys, conducted by BIGresearch, feature an in-depth look at current consumer trends. Here [...]
Tags:
Mirror Mirror on the Wall
August 4th, 2011 No Comments
How often do you really take a look at yourself and your business? Are you making an effort to learn about your habits, relationships and strengths? Are you finding out what’s driving traffic to your website? Or why you didn’t get that promotion? Today, we have more ways than ever before for “taking a look”. Research, social media, [...]
Tags: