Marketing, Motherhood, and Mayhem

Busch Garden’s takes flight at Airport

August 23rd, 2010 by Deb McLean

Florida is dependent on tourism.  Even in this economy, people flock to the sunshine state in mass numbers every year.

I was just in the Tampa airport yesterday returning from a trip to Boston.   Love the Busch Gardens advertising on the escalators on the way to baggage claim.  Large Television screens capture the fun to be had at Busch Gardens right here in Tampa and the wrap follows you all the way to the end.  There’s nothing else to catch your eye and it makes me want to take off and go!  Airport Advertising has really taken off because of its effectiveness in reaching captive audiences of tourists and frequent fliers.  I applaud Busch Gardens’ efforts. 

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