Marketing, Motherhood, and Mayhem

Reputation Management

August 22nd, 2013 by Deb McLean

Today is very different than when many of us were children.  As I reflect back on my college days, I’m thankful that Social Media was not what it is today.  In today’s world, the lens of society through Social Media is everywhere.  Whether it’s a company and their product, an athlete or a young adult that is caught on someone’s iPhone making a bad choice.  ALL must view their brand as a trademark; an asset that must be protected while continuously molding and shaping it.

We must educate the next generation about Reputation Management.  The more intelligently people and products use social media, the more they will use them in a productive way.  Tell your kids not to tweet about anything that they wouldn’t want their future employer to see as a first impression.  Reputations rise and fall in spectatular ways online.  Manage your brand and thus your reputation.

social media

Tags: No Comments

Leave a Comment

0 responses so far ↓

There are no comments yet...Kick things off by filling out the form below.